Jay Wu, thanks for taking the time to speak to us. We’re really looking forward to chatting today. Tell us a little bit about what you do here at Wargaming. What is a typical working day for you?
No problem – happy to share my story. I’m an Influencer Manager in the World of Tanks product group. My job is to find the right opportunities to collaborate with the best influencers to promote our game to their audience and bring as many as possible of them into our world. Every day is posing a different challenge.
Influencers are becoming increasingly more popular to help bring products to new audiences. My role is to identify & communicate with our influencers to ensure that everything is heading in the right direction. I also help them with content ideas, and I love it when I help create a great idea that is seen by millions. This kind of excitement is what keeps me loving my job and going on.
Your background is quite interesting, I know that you’ve being doing government service in Ukraine for four years, so how have you found yourself in gaming industry?
I found my position in the gaming industry by accident. Like you mentioned, I started my career in the government sector. After graduating as a Russian language major student, I was assigned to the Chinese Embassy in Ukraine for 4 years. During that time, I gradually realized that I was not 100% passionate about what I did, and that realization led me to a career change.
And the gaming industry? I’ve been a gaming fanatic for over 10 years. Naturally, I decided to try my luck in the gaming industry even though I had zero experience. Fortunately, I got offered a job by another global gaming company and started my new career as a community manager. The more I learn the