The Crew Motorfest Season 2 kicked off on December 6, marking the start of the game’s partnership with Hoonigan, a brand focused on building custom cars capable of performing difficult and precise driving – and looking cool while doing it. Hoonigan is known for their series of Gymkhana films, which feature rally driver and Hoonigan co-founder Ken Block performing incredible stunts in major cities like San Francisco, Los Angeles, Mexico City, and more. They also created a YouTube series called This vs. That, which pits two customized cars against one another in a best-of-three drag race, and will frequently post new videos highlighting new and upcoming car builds. According to Hoonigan co-founder Brian Scotto, the company’s mission statement (other than not to have a mission statement) is to be nimble and have fun, all in service of entertaining their audience (and themselves).
For Season 2, Hoonigan has completely taken over The Crew Motorfest, bringing a new Playlist, Gymkhaha Grid Masters, as well as curated weekly events on the Main Stage, monthly challenges, a car playground just offshore of the main island, and, of course, bespoke Hoonigan cars that can be earned by completing challenges or purchased from the in-game store. Some of the vehicles include Scotto’s 1993 Porsche 911 Turbo TWB, Scotto’s 1990 Audi Coupé Quattro, the 1965 Ford Hoonicorn Mustang, the 1988 Chevrolet Big Block ZZ632 Camaro, and the Audi S1 E-Tron Quattro Hoonitron 2021, among many others.
According to Ubisoft Ivory Tower Senior Business Developer Charles-Arther Bourget, the amount of content and level of detail in Hoonigan’s season represents the quintessential experience for The Crew Motorfest, and it’s what players can expect in future