MY.GAMES, a leading international video game developer and publisher headquartered in Amsterdam, today announces a major collaboration with professional boxer and international superstar Jake Paul in its popular mobile game Rush Royale. Starting May 29th, players can participate in the The Champion Rumble event for two weeks, where they can earn event tokens to unlock rewards. The main prize of the event is fragments to upgrade a new epic hero, Jake Paul.
This epic collaboration hero is available for all players to earn for two months, until July 29th, after which – if earned – the hero will remain in the game. In addition, during the first two weeks of the event, players will be able to redeem Champion Tokens for further valuable prizes, including extra epic heroes as well as the Belt of the Island Champion.
Jake Paul's unique mechanics include a "super hit”, "hype", which allows players to collect likes, "energy RR," and a "commemorative photo." Additionally, the hero comes with a championship belt item and a voiceover done by Jake, making it a must-have for fans of Jake Paul and Rush Royale alike.
Rush Royale, a strategy tower defense game that boasts elements of a collectible card game, has enjoyed steady growth since its release at the end of 2020. The past two years have seen the team significantly improve its monetization techniques, successfully combining gameplay with various profit opportunities for players. Rush Royale has been downloaded over 50 million times since its launch in 2020, making it the #1 game in the Tower Defense Strategy genre by the number of installs, according to data.ai. With a remarkable achievement of 1.1 million daily active users in April, Rush Royale continues to captivate players.